Two women in pink dresses standing in a tropical garden, with text reading 'introducing ASTR REWARDS'

The Social Club is now ASTR Rewards

Written by: ASTR the Label

|

Published on

|

Time to read 2 min

We've reimagined The Social Club as ASTR Rewards, rebuilt from the ground up with more ways to earn, better perks, and benefits that actually make a difference. You asked for free shipping, easier returns, and more ways to earn, and now they're all here. Plus, reaching higher tiers is easier and more attainable than ever.

What's New


ASTR Rewards isn’t just a name change, it’s a full upgrade. We’ve expanded beyond points and discounts to include the perks you asked for:


  • Free shipping on every order once you hit Insider tier

  • Free returns and extended windows at VIP

  • More ways to earn points beyond just shopping

  • Easier paths to unlock higher tiers

It’s designed to reward how you actually engage with ASTR, not just how often you check out.


Earn more, more easily


You’ll still earn 1 point for every $1 spent. But now there are even more ways to earn points:


  • Leave a product review (bonus points for adding a photo or video!)

  • Add your birthday to your profile

  • Follow along on social

  • Subscribe to our email newsletter

  • And more! 

It all adds up faster, getting you to your next reward sooner.


Screenshot of the ASTR Rewards "Earn Points" section displaying four earning options: Create an Account (+50 Points), Write a Product Review (Up to +125 Points), Celebrate a Birthday (+200 Points), and Sign Up for Emails (+10 Points).

A new tier experience


We’ve redesigned our tiers to feel more aligned with your ASTR experience: aspirational, elevated, and a little more personal. We're also introducing a new top tier: Icon – reserved for our most loyal customers.


Instead of Silver → Gold → Platinum, you’ll now move through: Member → Insider → VIP → Icon.


We've also lowered the thresholds so you can reach meaningful perks faster. Each tier builds on the last so that the more you shop, the more you unlock!


A quick note on points and rewards


Whatever points you had in our Social Club program are all still here. Nothing has been lost. We’ve simply made the way you redeem rewards more streamlined.


Rewards are now redeemed in $5 increments (up to $100 per order). That means fewer tiny redemptions, and more meaningful savings when you’re ready to use them.



Why the change


The Social Club was a great starting point but we wanted to build something that felt more aligned with what you’ve been asking for and how you shop today.


ASTR Rewards is more flexible, more rewarding, and built to give you real value not just at checkout, but throughout your entire experience with us.



Explore your benefits


Visit your ASTR Rewards page to view your points, your tier, and all the benefits you’ve unlocked. And don’t forget to add your birthday to receive your annual birthday benefit! You’re closer to your next reward than you think. 


If you ever have questions about the ASTR Rewards program or your benefits, check out our FAQs or reach out to us at [email protected]. 



Be In The Know


Join our email list for first access to sales, new arrivals, and style guides worth bookmarking.